Shenzhen Bocheng Duoyi Catering Management Co., Ltd
I am Yogost, born in Shenzhen, China, a city striving for dreams. Young consumers here not only love leisure drinks, but also pay attention to health care, so our founder turned the preference into action.
After 100 + days of milk source selection and 200 + days of research and development, we finally present healthy and delicious yogurt drinks to you. We put forward the brand concept of "chewing and drinking good yoghurt", integrating high-quality dietary fiber into fresh fermented yoghurt: we select uniform and full purple rice, stimulate the sweet and sour of purple rice through exclusive technology, and combine it with naive and high-quality ice yoghurt to produce sour, sweet and soft glutinous rice yoghurt, which is our proud brand and deeply loved by customers pursuing healthy life.
Young consumers have been pursuing fresh, fun experience, born young I am the king of yogurt, will be popular elements and the essence of yogurt perfect combination, repeatedly convey the meaning beyond the product: young, popular, good quality, high interest. I tiktok first launched the challenge topic of Tiktok in May 2020. With the theme of "changing the tone of the" to the "Ollie", we successfully refreshed the history of the challenge platform. The topic traffic exceeded 310 million, and the topic covered 65% tiktok active users. In December 2020, I am Yogost, and I have become a joint promotion partner of the new year's film "warm hugs". With vigorous yoghurt and happy laughter, I have helped the film win 600 million box office.
I am Yogost, and it is our original intention to insist on "good yoghurt" to cultivate deeply in classics; it is our pursuit to develop and innovate in changes, and no matter how picky the young girls are, they can't resist our charm.
Corporate Vision
To be The No. 1 Brand in the National Dairy Drink Store
Brand Positioning
The first special brand focusing on thin yogurt drinks
Brand Concept
Young, Fashionable and Healthy
Product Concept
Keep a sincere heart to yogurt drinks
Make it a part of life
High quality project team, from site selection to store opening to operation, provides all-round team output, and provides professional support for every link and step, including planning team, promotion team, operation team, R & D team and expansion team.
Operation Team
System operation training, including product talent, store operation management, etc.; phased new product and store management training and teaching
Planning Team
New store opening activity planning, holiday activity planning, new product launch planning, platform brand promotion and activity publicity
Investment Promotion Team
Investment and location evaluation, to solve any problems arising from the intention to join
R & D Team
Periodic research and development of market popular and innovative products